PlayStation To Develop More Family-Focused Titles, Following Astro Bot Success
The critical and commercial success of Astro Bot, along with its multiple awards, has encouraged Sony to dive deeper into the family gaming genre.
As a result, PlayStation is set to expand its portfolio with a focus on family-oriented titles, following the success of Astro Bot.
This news comes from Sony President Hiroki Totoki. During the earnings call on February 13, the President mentioned that Astro Bot’s success reinforces Sony’s plans to further develop family-focused games.
Importance: PlayStation’s shift towards releasing more family-focused titles may help shape the future of PlayStation, appealing to new demographics and ensuring the platform remains diverse and inclusive in terms of the types of games available.
His remarks were:
“The fact that titles in genres we are planning to expand in the future, including titles for families and live service games, have received these awards is a major stride towards building a broad title portfolio.”
He mentioned that at The Game Awards 2024, Astro Bot, a first-party title, won four awards, including Game of the Year and Best Family Game. Additionally, Helldivers 2, developed by Arrowhead Game Studios won Best Ongoing Game and Best Multiplayer Game awards.
In just nine weeks following its release, Astro Bot not only recouped its development budget but exceeded it multiple times. Developed by a small team in Japan, Astro Bot had an estimated budget of around $9 million and has already delivered a substantial return on that investment, not including marketing expenses or inflation.
Reflecting on the game’s success, the PlayStation studios CEO Hermen Hulst also emphasized that the Astro Bot IP is a “very, very” important brand for PlayStation’s future.
On thate note, are you excited to see more family-focused games like Astro Bot? Let us know in the comments section.
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